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How Artist Affinity Targeting Works On AMP, Pandora’s Free Music Marketing Platform






Here we explore a new feature from Pandora which allows artists to connect with fans via Artist Affinity Targeting. This article explores how the new feature benefits both artist and listener, how it was tested and perfected. _____________________________ Guest post by Katrina Glaeser data scientist at Pandora The Creator Services… Continue Reading Continue Reading

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8 Creative Ways To Promote Your Music Via Playlists






Now one of the most important ways through which we access music, being able to showcase your music on playlist without become to irritating to a potential consumer has become one of the best ways to market your material to a modern listening audience. _______________________ Guest post by Leticia Trandafir… Continue Reading Continue Reading






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9 Techniques For Getting More Fans On Your Mailing List






Email remains one of the most successful and reliable ways for artists to communicate with their fans as it provides a direct channel through which to share information about new music and upcoming events. Here we look at nine ways artists can grow their fan subscriber lists. ___________________ In this… Continue Reading Continue Reading






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10 Instagram Accounts That Could Change Your Music Career [Kosha Dillz]






In this article rapper Kosha Dillz shares ten different Instagram accounts which, although they may in many cases be unconventional, are nonetheless a source of great source of creative inspiration for the rapper from day to day. ____________________________ Guest post by indie rapper Kosha Dillz Kosha Dillz I look to… Continue Reading Continue Reading






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How To Post A Cover Song On YouTube (Legally)






A hugely popular aspect of YouTube, creating and uploading a video of a cover song is also one of the best proven ways to bring in new viewers, and hopefully eventually direct them to your original content. Still, by their very nature covers can put quickly put you into choppy… Continue Reading Continue Reading






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Getting It Done: The Week In D.I.Y. & Indie Music






Our tips and suggestions for DIY and indie artists this week covered issues like how to manage your money well as a musician, how to make money with accumulated industry gear and skills, the best practices for using Facebook as a marketing tool in 2017, and more! Musicians Who Managed… Continue Reading Continue Reading






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Music Think Tank Weekly Recap: Educational Benefits • Soft Skills • Make Money With Industry Gear • More






This week on MusicThinkTank, we looked at the educational benefits of social media, how you can make money off of your industry gear on the side, skills employers want in a musician, and more. Rayanne Dany | 3 Major Educational Benefits Of Social Media Emma Becker | Here Are 8… Continue Reading Continue Reading






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A Look At Pandora’s Artist Marketing Platform






A feature which allows artists to market directly to their listeners, Pandora’s Artist Marketing Platform has seen great success of late. Here we examine four new and updated features to the tool, and the impact these updates will have. _______________________________ Guest post by Pandora’s Glenn Peoples on Medium There’s no… Continue Reading Continue Reading






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5 Musicians Who Managed There Money Well and What You Can Learn From Them






Although they may not garner as much coverage and interest as those who ruined themselves financially, many artists were much more business savvy when it came to managing their money. Here we look at five such shining examples. __________________________ Guest post from Royalty Exchange You’ve probably read plenty of articles… Continue Reading Continue Reading






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Facebook Adds Groups For Pages: A Free And Easy To Use Fan Community Builder






Facebook has launched a long overdue Groups feature for Pages. Previously, only individual users could create Groups. The new features can easily be used by artists to create a fan club or fan community to encourage more artist to fan and fan to fan interactions. “We’re making Groups for Pages… Continue Reading Continue Reading